Logo designed by Method.

Logo designed by Method.

 

Animoto

Animoto is a video creation service whose cinematic technology makes it easy for anyone to create and share videos using their own pictures, video clips, text and music.

The goal for this rebrand was to develop a new identity that positions Animoto as an accessible and approachable brand. The visual identity was designed to reflect the brand personality traits: creative, emotional, friendly, innovative, casual, engaging, playful, accessible.

Identity, Website

 

Logo color exploration

Josh Lambert-Animoto.jpg

Typography

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Color

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Buttons

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Icons

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Business cards

Josh Lambert-Animoto.gif

Company flag

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Home page redesign

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Player page redesign

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Product marketing pages redesign

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CMS module system

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App pages

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Email redesign

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Josh Lambert-Animoto.jpg

Blog redesign

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Josh Lambert-Animoto.jpg

Design & UX: Josh Lambert